A Lifetime Dedicated to Better Coffee
Nuanz Coffee Roasters is the result of a lifelong pursuit of quality. Founded in 1988 in Gainesville, Georgia, Nuanz began with a simple belief: coffee should be roasted with care, intention, and respect for the bean.
The Founder
Gill Johnston, master roaster
At the center of Nuanz is Gill Johnston, a master roaster whose passion for coffee is matched only by his commitment to the people who drink it. For over 37 years, Gill has roasted coffee by hand—batch by batch—never cutting corners, never chasing trends, and never compromising on quality. Every roast is approached as a craft, not a commodity.
Rooted in Yulee, Florida
Hands-on, small-batch, always fresh
Nuanz sources only the highest-quality green coffees available, selecting beans based on origin, flavor potential, and consistency. Small-batch roasting ensures freshness, precision, and control at every stage. Coffee is roasted to order whenever possible and never allowed to sit on shelves past its prime. Every bag is backed by a freshness guarantee, because great coffee should always taste alive.
People First
The Nuanz experience is personal
Nuanz has never been about mass production. It has always been about people. Gill is known not just for his roasting expertise, but for his willingness to guide customers toward the coffee that fits their taste—whether they are seasoned espresso drinkers or exploring specialty coffee for the first time.
Cello Espresso & the blends that define us
Decades of hands-on roasting have led to Nuanz’s signature blends—coffees that balance complexity, consistency, and approachability. Among them is Cello Espresso, a carefully crafted blend that has earned a loyal and growing following.
After more than three decades, Nuanz remains proudly hands-on. The same care, curiosity, and respect that defined the roastery in 1988 continue to shape it today—because great coffee isn’t about scaling faster. It’s about doing it right, every single time.